Google Business Profile Optimization

Free GBP audit in 30 seconds. Get your optimization score out of 100 and see exactly what's keeping your business from ranking higher in local search.

Free forever. No credit card. Takes 30 seconds.

GBP Optimization Score

See exactly where your Google Business Profile stands and what to optimize first for higher local rankings.

One-Click Profile Fixes

AI writes your business description, suggests categories, and applies changes directly to your Google listing.

Review Health Check

Find unanswered reviews dragging your ranking down and respond with AI-generated replies that sound human.

How Google Business Profile Optimization Works

1

Enter Your Business Name

Type your business name and city. We find your Google Business Profile listing through the Google Places API and pull your public profile data.

2

Get Your GBP Audit Score

Our audit checks 10+ ranking factors — description, categories, photos, reviews, attributes — and returns a score out of 100 with specific findings.

3

Optimize & Fix in One Click

Connect free to unlock every finding. AI writes optimized descriptions and suggests fixes you can apply directly to your Google Business Profile.

GBP Optimization for Every Local Business

Whether you run a single location or manage profiles for clients, our Google Business Profile optimization tool audits and fixes the issues that cost you customers.

Restaurants & Hospitality

Optimize your Google Business Profile to show up when locals search for places to eat. Fix missing menus, photos, and hours that push you below competitors.

Dentists & Healthcare

Google Business Profile optimization for dental and medical practices. Improve your listing so patients find you first when searching for care nearby.

Law Firms & Professional Services

Attorneys and consultants lose leads to competitors with better-optimized profiles. Audit your GBP and fix what holds your firm back in local search.

Home Services & Contractors

Plumbers, electricians, and contractors depend on local search. Optimize your Google Business Profile to rank in the service area that matters most.

What Our Google Business Profile Audit Checks

Business description length & keywords
Primary & secondary categories
Photo count and recency
Review count & response rate
Business hours completeness
Website link & UTM tracking
Service area configuration
Attributes & amenities
Q&A section activity
Post frequency & engagement

Google Business Profile Optimization FAQ

What is Google Business Profile optimization?

Google Business Profile optimization is the process of improving every section of your GBP listing — business description, categories, photos, reviews, and attributes — so your business ranks higher in Google Maps and local search results. A fully optimized profile gets more views, more calls, and more customers.

How does the free GBP audit work?

Enter your business name and city. We look up your Google Business Profile through the Google Places API, check it against 10+ ranking factors used by Google’s local algorithm, and return a score out of 100 with specific findings. The entire audit takes about 30 seconds.

Is this the same as Google My Business optimization?

Yes. Google renamed "Google My Business" to "Google Business Profile" in 2022, but the optimization process is the same. Our tool audits your current Google Business Profile listing and scores it on the factors Google uses to rank local results.

Do I need to sign up or pay anything?

No. The audit and score are completely free — no credit card, no trial that expires. If you want to apply one-click fixes directly to your profile, you can connect your Google account for free inside Typani.

What ranking factors does the audit check?

The audit checks your business description length and keyword usage, primary and secondary categories, photo count and recency, review count and response rate, business hours completeness, website link, service area, attributes, and more. Each factor is weighted by how much Google’s local algorithm values it.

How often should I optimize my Google Business Profile?

Run an audit after any major profile change and at least once a quarter. Google’s local ranking algorithm evolves, competitors update their profiles, and new reviews shift your standing. Regular GBP optimization keeps you ahead.

Optimize Your Google Business Profile — Free

Join thousands of local businesses that use Typani to audit, optimize, and manage their Google Business Profile. No credit card, no trial — free forever.

Start Free GBP Optimization